# INITIAL DATA
GEO: Okotoks, Alberta, Canada
Website: crystalsmiles.ca
# OBJECTIVES
TOP 5 in Organic Google Search for selected keywords.
# SOLUTIONS
The site is practically not visible for commercial keywords. To be more precise, the website ranks 10 and below – this is not bad for businesses operating across the country, but very bad for local businesses. Google Maps ranks the site very low and there are a number of parameters that need to be corrected.
A comprehensive SEO audit was conducted, which identified and resolved the following errors:
- errors in code validation;
- slow site loading speed (long wait makes the user leave the site without waiting for the page to load);
- duplicate pages (reduce the speed of indexing pages and may also affect the indexing of unwanted pages);
- errors in micro markup SCHEMA;
- headings <H1…H6> in the layout of the site;
- lack of semantic core;
- unoptimized meta tags and H1 headings;
- lack of SEO content;
- incorrect internal linking;
- errors in the Blog in particular the lack of E-E-A-T principle.
# RESULTS
As a result of 2 months of work we managed to promote in TOP 3 – 8 highly competitive keywords, in TOP 5 – 17 keywords, and in TOP 10 – 18 keywords:
Some results have exceeded all expectations. We can see some key queries and frequency of request. Before the promotion, the website was buried on the 10th page of Google search results for these keywords, around the 100th position. The screenshots demonstrate an improvement of more than 90 positions:
This is just the beginning, and we’re continuing to work on the project because SEO is an ongoing process.
CLICK HERE if you want great results in the same niche.
