Boost Your Business with Google Reviews: Why Online Feedback is Essential for Local Success
Why are Google Reviews important for local businesses? In today’s digital age, online reviews have become an integral part of the decision-making process for consumers. According to a survey, nearly 88% of consumers trust online reviews as much as personal recommendations. This makes it crucial for local businesses to get as many positive reviews as […]
Why SEO Matters for my Small Business
There are a lot of things to worry about when you own a small business. You have to make sure your products and services are top-notch, you need to market yourself effectively, and you always have to be on the lookout for new opportunities. But one thing that’s often overlooked is search engine optimization (SEO). […]
Effortless Marketing Is an Industry Game Changer in Canada
Here at Effortless Marketing, we create opportunities for our partners through comprehensive digital marketing solutions. For years, we’ve been a reliable provider of SEO, digital strategy, conversion optimization, and more to startups and small businesses. We help our partners thrive in a market dominated by big players, giving them the advantage they need to one-up […]
Get Clients On Google Without Paying for Ads
I am almost at the end reading a book called: Effortless: Make It Easier to Do What Matters Most by Greg Mckeown. This book sheds light on so many mental blocks that we humans have and don’t even realize we do. Most of our thinking got skewed somewhere between wanting to perform really well and […]
Effortless Marketing Gains First Clutch Review for Its Web Dev and Digital Marketing Services
Marketing has come a long way over the years. The continuous shift from traditional to digital as time passes has driven more businesses to adopt digital marketing into their strategy. Additionally, having a website is paramount if you want to achieve digital success as a B2B or B2C company. Effortless Marketing creates opportunities for SMEs […]
Business Colors – the psychology of colors in advertising
The psychology of colors in advertising, branding and marketing sets the tone for your business. Sometimes we see these colors and immediately think about a certain brand or company. I remember when my husband kept referring to my idea of painting a wall in our home orange as A&W decorating. Clearly he did not share […]
How to use Google Alerts for your small business
Have you heard of Google Alerts? Are you using it? If you have a small business you will find some great benefits by using Google Alerts. How? Glad you asked :). First of all, let me tell you what Google Alerts are in case you are not familiar. It is a service provided by Google […]
Real life examples of small businesses adapting to Covid-19
So you have a local brick and mortar small business and things were going OK, perhaps even great. What now? What can you offer now during the Covid-19 outbreak if you are not allowed to serve your clients in person? What service can you offer virtually or over the phone? Now, in some cases there […]
Online marketing tips & discussion
2 minute read Daily marketing tips and stories (short case studies) on how can small business owners and in general hard working entrepreneurs succeed in getting visibility online, showing/building EAT – Expertise – Authority – Trust This is more important than ever now that we are facing the reality of closing down so many businesses […]
What should the homepage of a website contain?
What to have and not have on a website that ACTUALLY gets clients! Why NOT design your website’s home page to attract prospects? Wow, you’ve been doing some great work promoting your business and people are checking out your website, so how come no one is calling, emailing or messaging you? Chances are the website’s […]